Privacy Policy

Privacy Policy

Sealy - Bedding for Every Kind of Sleeper

At American Textile Company, we know that online privacy is important to our customers and you have a right to know how information we collect through this website will and will not be used. We have created this privacy statement in order to demonstrate our firm commitment to privacy by helping you understand what kind of information we collect through the website as well as how we collect and use your information.

This policy contains important information that impacts our use of your personal data. Please read this policy carefully. Use of this website is absolutely conditioned upon reviewing, understanding, and agreeing to all of the information, disclosures, and disclaimers contained in (1) this Privacy Statement; and (2) the Terms of Use governing the other terms of use of this website.

Your Privacy

We do not collect or use Personal Information (as described below) about you except as discussed in this Privacy Statement. We use your Personal Information to respond directly to your requests or communications to us and for our internal purposes only. Those purposes include tracking the number and kinds of visitors to our website, analyzing the performance of our website, and tracking customer preferences as well as for internal marketing purposes as described more fully below. We do not sell, share, or intentionally make available to third parties or the general public your Personal Information.

As used in this Privacy Statement, "Personal Information" includes one or more of the following types of information: name, email address, mailing address, phone number, and similar unique information that could identify you.


Electronic Mail Communications. You may initiate electronic mail messages to American Textile Company through various links placed throughout this website. When you send us an electronic mail message by these means, we may use your email address to respond to your message.

When you are prompted to provide e-mail and other contact information on this website, we will opt you in to receive periodic emails from You may opt-out at any time, and/or indicate whether you would like to receive specified kinds of communications from us.

Promotions. You may elect to participate in product giveaways, essay contests, promotional sweepstakes or other promotions offered by American Textile Company through this website. The Official Rules for such promotion may set forth additional, or different disclosures concerning use and disclosure of information collected for such promotion. With respect to information you provide in the course of participating in a promotion through this website, to the extent, there is a conflict between the terms of the Official Rules governing that particular promotion and this Privacy Policy, the Official Rules governing that particular promotion shall control.

We may use third-party advertising companies to collect data and/or serve ads when you visit our Web site. These companies may use information (not including your name, address, email address or telephone number) about your visits to this and other Web sites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, visit

Traffic Data

In addition to "Personal Information" that you voluntarily provide, our website also gathers data generated automatically by traffic to our website ("Traffic Data"). For example, we use your computer's IP address to help diagnose problems with our server, and to administer our website. The IP address is used to gather broad demographic information.


This site may contain links to sites not owned or operated by American Textile Company. American Textile Company is not responsible for the privacy practices or the content of such websites and we advise you to check their privacy policies.

Preferences: Removal

American Textile Company gives users the following options for removing their Personal Information from our database and/or to not receive future communications:

1. Information to unsubscribe will be communicated in all Sealy Bedding newsletters and informational updates.

Contacting the Web Site

If you have any questions about this privacy statement, the practices of this site, or your dealings with this website, you can contact American Textile Company at: